Join Dye Nation in Atlanta

Are You Ready, Atlanta? The World's Most Colorful 5K Is Headed Your Way!

Run or Dye, the world's most colorful 5K, is headed to Foxhall Resort on May 10.  Bring all your friends and run a color-blasted 5K, where you get showered in safe, eco-friendly, plant-based cornstarch dye every kilometer.  Then enjoy our world-famous Dye Festival afterward, where you can Tie-Dye the Sky (not to mention all your friends!) in this ultimate celebration of life, friendship, fitness, and fun. (Need more info?  Visit our ABOUT page or try our FAQs!)

Register Now
  • FIRST RULE: Don't worry - dye happy! Run or Dye is for everyone. No need to worry about if you are too fast or slow, too old or young or too sexy! Just come experience the magic of the most colorful 5K this world has to offer!
  • SECOND RULE: You are your own canvas - Wearing all white may show off the color - or get costume-CRAZY wearing that old wedding dress, 80's leg warmers - or those snakeskin pajamas. See you at the starting line!
  • LAST RULE: Get ready to DYE and go to Heaven! The Dye Zone is where the magic happens! Our color Crew is specially trained to administer Random Acts of color with total efficiency. (HINT: We also love subliminal messages such as begging and pleading, striking that pose that makes us all uncomfortable, or dancing like a maniac. These are all code for "HIT ME WITH COLOR!")
_Location: Foxhall Resort (_Actual course subject to change)


We are excited to be partnering with JV Outreach!

JV Outreach is a non -profit organization whose mission is to make a positive difference in the lives of children through dance. They do this by introducing children in middle and high schools to various styles of dance, such as Hip-Hop, Salsa, Ballroom and more, during P.E. classes for 1. days. They also offer dance programs out of school for those that want to continue their growth, learn choreographed routines with opportunities to perform in front of large audiences. JV Outreach dance instructors share their passion and love of dance, and are committed to making a difference with youth and teenagers. Through dance, children are active, building self-esteem, confidence, discipline, teamwork, and social skills that they will carry all throughout their lives. JV Outreach programs are free and made possible through grants and donations.

We are currently seeking sponsors to work with for this event. Contact Us for more info.


We can never get enough help so please Volunteer Now!

Run or Dye Atlanta Pricing:

TEAM REGISTRATION (4 or more participants, SAVE $5)

$42 per person (March 5-April 29)

$52 per person (April 30-May 10)


$47 per person (March 5-April 29)

$57 per person (April 30-May 10)

NOTE: Each member of your team must register before the event sells out. Creating a team will not guarantee a spot for the members of your team until they have registered!


Run, walk, or skip--just don't miss Run or Dye! There's nothing quite like dusting your pals with a handful of purple goodness, or crossing the finish line into the Dye Zone wearing your dye like a badge of honor! You'll have just finished the craziest colored course in history and lived to tell the tale! (And you'll have the crazy photos to prove it--and the memories to last a lifetime--or until next year!)

Live your life in full color - and SIGN UP for Run or Dye Now!

Register Now